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LyleandScott.com USA Affiliate Program now live

Posted by Affiliate Program Advice
at January 25, 2012

We are pleased to announce that the LyleandScott.com affiliate program for the USA is now live.

Lyle and Scott have a long established history in golfing began in 1847 in Scotland. They grew to become one of the biggest designer clothing brands in the UK and USA for men and women. In 1975 Lyle & Scott is Granted the Royal Warrant by appointment to HRH The Duke of Edinburgh. Lyle and Scott today is still synonymous with clothing for world class golf players and in 2003 launched their vintage range to include a younger customer. Today Celebrities of the music scene and film can bee seen wearing official Lyle and Scott clothing.

The Lyle and Scott affiliate program will give affiliates 15% on all referred sales. 60 day cookie. This program carries a lot restrictions to ensure that the brand does not become diluted nor has any association with any “discount” websites. As LyleandScott.com is a recognized brand they do not allow PPC bidding on their name or variations. Below is a full outline of the dos and donts of the affiliate program.

We are not accepting coupon site at this time.

Brand & Keyword policy

Lyle & Scott is recognized worldwide and we must protect our brand to ensure that we continue to be one of leading clothing brands in the world. Because of this our Keyword and branding policy is restrictive.

We encourage Lyle & Scott affiliates to conduct their own PPC campaigns but in order to qualify as a Lyle & Scott affiliate, we do ask you to adhere to the guidelines below:

•    Do not link directly to the Lyle & Scott Shop website, or use an URL redirect to take the customer directly to the Lyle & Scott Shop website from a PPC advert.

•    Do not bid on the keyword ‘Lyle & Scott’, ‘Lyle & Scott shop’, Lyle and Scott or any misspelling of ‘Lyle & Scott’ e.g. lysescot, Lyle N Scott, scott and Lyle etc

•    Do not bid on any keyword phrase containing the keyword ‘Lyle and Scott’ or any misspelling of Lyle & Scott e.g. www.LyleandScott.co.uk, www.Lyleandscottshop.com, www.Lylescottdirect.com, www.UKLyleandscott.com, www.LyleScott.co.uk, etc

•    Do not appear under any keyword or phrase containing the keyword ‘Lyle & Scott’ or any misspelling of Lyle & Scott

•    Do not display the keyword ‘Lyle & Scott’ or “Lyle and Scott’ in your ad copy

•    Do not buy, own or bid on any domain names with the word ‘Lyle & Scott’, ‘Lyle and Scott’ or misspellings of ‘Lyle & Scott’ in the URL. For example, wwwLyleScott.com.

•    Do not display Lyle & Scott products on Google Product Search (previously Froogle™) as we have our own feeds in place.

•    Do not conduct any form of typosquatting. Typosquatting is a form of cybersquatting which directs a person to a false website when they enter a misspelling of the intended website. For example, www.LyleScotts.co.uk, www.LyleandScot.com

•    Do not include Trademarks or miss spellings in the subfolders of your URL structure e.g. www.affiliatesite.com/LyleandScott

•    Do not include Trademarks or miss spellings in the subdomain of your URL structure e.g. LyleandScottshop.affiliatesite.com

•    Whilst we understand that many affiliates are experts in search engine optimization we ask you not to specifically target Lyle & Scott or our trademarks, if you appear on the 1st page of one of the main search engines we ask that you do not promote any discounts or offers in the Meta Title of your page. e.g. ‘Save money on Lyle & Scott.’ Or ‘Lyle & Scott discount’

The LyleandScott.com USA Affiliate Program is being run through Shareasale.com affiliate network merchant ID 35032

This program is being managed by TheNoiseFarmInc.com

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0

Its 2012 and lots of new projects coming up

Posted by Affiliate Program Advice
at January 18, 2012

Ignore the wars in 2012, ignore the doomsday clock and other end of the world events just settle down with your computer, hot coffee and draw the curtains, the world will not end on my watch, I’m far too busy!

We started the new year with four new projects, the launch of Lyle&Scott US affiliate program, LoveHoney.com (USA) affiliate program and we have two new fashion clients coming your way. We are working on a music project and merchant driven platform to increase their sales. We even are entering into the film world, oh yes indeed.

Top merchants affiliate programs for us for last year were CityChicOnline.com, LoveHoney.co.uk and associated brands,AtticusClothing.com,IsabellaOliver.com

Top affiliate Networks for us last year were PaidOnResults.com, Affiliatewindow.com, LinkShare.com and Shareasale.com

So happy New Year to you all and we hope you had a great start to 2012

From all of us here and over there :)

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0

Happy Christmas everyone

Posted by Affiliate Program Advice
at December 24, 2011

And a Happy New Year!

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Affiliates are you still making residual income that you will never see?

Posted by Affiliate Program Advice
at December 24, 2011

So this is Christmas and a New Year about to begin. I was feeling a bit nostalgic for the old websites I had started many years ago as I set out on my journey to discover what being an affiliate entailed. I came across a website that was still being hosted and loads of cached pages from google pertaining to other websites which I thought had been long gone. To my surprise, quite a few of the pages were still live and lots of my affiliate links were still working. Some links still pointed to a merchants site and whist the deep links to products went to an echo of what the merchant sold at the time, some merchants were savvy enough to display “Sorry this product is no longer in stock” or words to that effect. I then tried to trace the links back to the Affiliate Networks that I had joined back in the day and tried to log in using combinations of all user names and passwords that I had used. Cj.com had suspended my account for inactivity yet a lot of the merchants I had been promoting are still active today, could they still be making money from my referred links? Probably!

We seldom see articles written about the income affiliate networks and merchants get that the affiliate will never see any residual income from.
Food for thought?

Affiliate Box
0

Reaching international customers

Posted by Affiliate Program Advice
at December 16, 2011

If you can ship and sell products abroad and want to increase your overseas customer database, then talk to us about international affiliate marketing. We have clients from all over the world that have hired us to build their company brand, acquire new customers (both consumers and business to business) in their home territory and abroad.

Affiliate marketing for online retailers is just one type of service we can provide, drop us a line to find out what other services we can provide.

Maybe the idea of selling your products abroad is just too scary or you cant get your head around the product fulfillment or customer care issues. We have all the information you need to get going. We are located in the UK and USA, sister company is TheNoiseFarmInc.com

With our friendly staff and layman’s term approach, we can help you now.
Still unsure look what some of our clients are saying CityChicOnline.com, AtticusClothing.com, LyleandScott.com, lovehoney.com testimonials

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0

LoveHoney.com buys the brand CoCo de Mer

Posted by Affiliate Program Advice
at November 21, 2011

LoveHoney.com buys the brand CoCo de Mer

We were delighted to hear that LoveHoney.com has acquired the brand CoCo de Mer. The sale comes quickly after their purchase of BeCheeky.com.

The business, which markets itself as an up market, ethical sex shop, selling lingerie, toys, whips and even crockery has two shops in Britain: in Covent Garden and Brompton Cross in London, and one in Los Angeles. Its customers include Brad Pitt and Angelina Jolie. Read more

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0

BeCheeky.com Affiliate Program Why Join?

Posted by Affiliate Program Advice
at November 2, 2011

BeCheeky.com is the fun and flirty lingerie store that helps women look great and feel even better. We started with a small range of fun but sexy thongs and G-strings and have since evolved into the expansive site you see today – our wide range of must-have lingerie sets, bras, knickers, boyshorts, corsets and basques ensures there’s something for all tastes and all pockets.

BeCheeky delivers great conversions by offering customers:

  • A fabulous range of flirtatious and fun lingerie, including stylish and unique designs you won’t find in high street stores, and all at affordable prices!
  • An increasing range of items that are hard to find on the high street or at other online retailers
  • Safe and Secure Shopping
  • Discreet, Fast and FREE UK Delivery
  • Outstanding Customer Care
  • Free 30 Day Returns – if you don’t like your purchase for any reason, our free UK returns policy mean you can have a refund or replacement for up to 30 days from your purchase date!

Why you should promote BeCheeky:

  • A very generous 10% commission for accumulative sales under £1,000
  • Rising to an amazing 15% for sales over £1,000
  • Fantastic 120-day cookies to help you get that sale
  • Automatically updated product feeds
  • Industry standard size banners (but if you need more, let us know!)
  • Dynamic content links
  • 30 day validation period on sales
  • Excellent conversion rates helped by our free delivery and returns
  • Average order value £35
  • Low level of returns (even with our free returns policy)
  • High level of repeat purchases
  • Tons of special offers and promotions, plus check out our best sellers for our top selling products that are just flying off the shelf!
  • Regular weekly affiliate newsletters with tips, news and all the latest offers
  • Program managed by affiliateprogramadvice.com
  • Dedicated affiliate manager, just contact Catherine at affiliateprogramadvice.com
  • We’re here to help, so if you need anything just give us a shout!

Demographics

  • 60% female, 40% male – apart from November to February when this split reverses, with men typically buying lingerie as Christmas and Valentine’s gifts.
  • Customers are generally aged between 20-45, with 25-35 year olds making up the second largest proportion of orders.

Click here To Join the BeCheeky.com affiliate Program

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0

UK Internet Retailing Conference 4th October 2011 in Hammersmith

Posted by Affiliate Program Advice
at September 29, 2011

This is the event not to be missed by anyone in any aspect of Internet Retailing. This is a must and we guarantee anyone who attends will walk away knowing so much more about what it takes to be an internet retailer.

When: 4th October 2011

Where: Novotel London West
1 Shortlands
Hammersmith
International Centre
Hammersmith
W6 8DR
LONDON
UNITED KINGDOM

The Work Shops

The Exhibitors

The cost
Conference delegate £495 plus VAT
Conference DELEGATE – attend any presentation including the Keynote session, 3 Tracks, Workshops, Lunch, 2 Coffee breaks , post event cocktails & free access to post event website full AV & slides, video of ALL presentations. Price £495.00

Visitors FREE
To access the exhibition area and attend any workshops, in our opinion this option is a bargain!
Register

For full information go here
http://screenevents.co.uk/IR2011/index.html#

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