New Affiliate Manager Hand Book
Helen Deehan-Porter has just written the no-waffle independent guide to managing a successful affiliate program. Learn how to plan, implement and manage an affiliate program from one of the few bona-fide experts in the industry today!
http://www.lulu.com/content/1478057
Helen freelances for AffiliateProgramAdvice.com but is an independent affiliate marketing consultant within her own right. Helen has a wealth of experience looking after the big brands Marks & Spencer, Buena Vista Home Entertainment (DVD), Laura Ashley, eSure, Figleaves, Butlins, Opodo, StockTrading Companies, Dixons Store Groups, Laithwaites/DirectWines, Waitrose, Buena Vista Home and she is an expert is paid search too
The book is a must read for any one thinking about managing an affiliate program or finding themselves entering this arena and is a little unsure as to best practice.
Its the affiliate marketing book of the year 2008
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Jess thank you. This is great and will become part of our internal and partner Advaliant resources.
Peter