Comments on: Redsave launches on Awin with terrific Xmas promo! http://www.affiliateprogramadvice.com/index.php/2008/11/03/redsave-launches-on-awin-with-terrific-xmas-promo/ "we do what it says on the tin" Affiliate Marketing on a revenue share Thu, 02 Feb 2012 06:59:55 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Jessica http://www.affiliateprogramadvice.com/index.php/2008/11/03/redsave-launches-on-awin-with-terrific-xmas-promo/comment-page-1/#comment-820 Jessica Tue, 04 Nov 2008 18:13:33 +0000 http://www.affiliateprogramadvice.com/?p=596#comment-820 Agree what is the life time value of a customer, once you get this metric you can then look at costs to aquire a new customer. The affiliate channel only represents a % of all online sales too. Again when we looked at what our competitors were doing we factored this in too. RS are numbers people (nice) so they have number crunched. Also they do some cross promoting as RS is not their only business. Cheers - Jessica Agree what is the life time value of a customer, once you get this metric you can then look at costs to aquire a new customer. The affiliate channel only represents a % of all online sales too. Again when we looked at what our competitors were doing we factored this in too. RS are numbers people (nice) so they have number crunched.
Also they do some cross promoting as RS is not their only business.

Cheers – Jessica

]]> By: Catherine Dunn http://www.affiliateprogramadvice.com/index.php/2008/11/03/redsave-launches-on-awin-with-terrific-xmas-promo/comment-page-1/#comment-819 Catherine Dunn Tue, 04 Nov 2008 11:27:57 +0000 http://www.affiliateprogramadvice.com/?p=596#comment-819 Thanks for the comments Paul! Redsave.com understand that it’s all about new customer acquisitions and are using the affiliate channel which obviously does not represent their entire marketing budgets. Also this is the time of year whereby they are competing with other affiliate programs and online stores. With regards to customer service, this is indeed down to Redsave.com, but I’m sure that any problems that may have arisen in the past, will remain just that - firmly in the past! Thanks for the comments Paul! Redsave.com understand that it’s all about new customer acquisitions and are using the affiliate channel which obviously does not represent their entire marketing budgets. Also this is the time of year whereby they are competing with other affiliate programs and online stores. With regards to customer service, this is indeed down to Redsave.com, but I’m sure that any problems that may have arisen in the past, will remain just that – firmly in the past!

]]> By: Paul Smith http://www.affiliateprogramadvice.com/index.php/2008/11/03/redsave-launches-on-awin-with-terrific-xmas-promo/comment-page-1/#comment-818 Paul Smith Tue, 04 Nov 2008 02:52:24 +0000 http://www.affiliateprogramadvice.com/?p=596#comment-818 A great commission, makes me wonder whether its sustainable against their product margins and business running costs especially in the golden Qtr. Looks like Redsave are going for turnover and not profit, but from an affiliate perpective its pretty impressive...... so long as they can fulfill their orders and dont let their customers down as has been reported in the past. A great commission, makes me wonder whether its sustainable against their product margins and business running costs especially in the golden Qtr.

Looks like Redsave are going for turnover and not profit, but from an affiliate perpective its pretty impressive…… so long as they can fulfill their orders and dont let their customers down as has been reported in the past.

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