{"id":201,"date":"2007-05-31T17:10:00","date_gmt":"2007-05-31T22:10:00","guid":{"rendered":"http:\/\/69.80.208.152\/affiliateprogramadvice\/?p=201"},"modified":"2008-02-21T18:15:05","modified_gmt":"2008-02-21T23:15:05","slug":"are-you-a-wilfer","status":"publish","type":"post","link":"http:\/\/www.affiliateprogramadvice.com\/index.php\/2007\/05\/31\/are-you-a-wilfer\/","title":{"rendered":"Are you a Wilfer"},"content":{"rendered":"<p><span style=\"font-size: 85%; font-family: arial\">Come on, confess, are you a wilfer?!<\/span><span style=\"font-size: 85%; font-family: arial\">Well you\u2019re not alone, according to a survey of more than 2,400 adults conducted by YouGov and sponsored by moneysupermarket.com. Wilfing (or \u201cWhat was I looking for?\u201d) on the internet takes up a huge amount of our time. The YouGov researchers found that 7 out of 10 of the UK\u2019s 33.7m internet users admit to wilfing. And that\u2019s both at work and at home. While 1 in 4 users spent nearly a third of their time on the internet wilfing! But hopefully not just while at work!<br \/>\n<span style=\"font-size: 85%; font-family: arial\"><\/span><br \/>\n<span style=\"font-size: 85%; font-family: arial\">Interestingly, it\u2019s an age thing; with the over 55s 3 x less likely to wilf than the under 25s. And I\u2018m afraid it\u2019s also a gender thing too guys! Yep, you\u2019re more likely to wilf than us girls! Of course you might call it research, but we know it\u2019s really wilfing! But seriously, the internet is packed so full of information and there\u2019s so much choice out there, it\u2019s no wonder we find it so distracting.<\/span><br \/>\n<span style=\"font-size: 85%; font-family: arial\"><\/span><br \/>\n<span style=\"font-size: 85%; font-family: arial\">Well of course wilfing is great news for internet marketing! (Although not so great if you find yourself wilfing too much!) It\u2019s estimated that UK web users spend an average of two days a month wilfing. So what better way to catch their attention than with internet advertising? It shows that affiliate marketing works, because surfing the net and clicking on what we find interesting is the way we browse the web \u2013 and 7 out of 10 of us can\u2019t be wrong! The researchers at YouGov found that the kinds of website most likely to cause us to wilf are shopping, news and travel sites. So more good news for affiliates! Not only are we wilfing but we\u2019re also in the mood to buy and we\u2019re loving those online ads!<\/span><br \/>\n<span style=\"font-size: 85%; font-family: arial\"><\/span><br \/>\n<span style=\"font-size: 85%; font-family: arial\">Now if you\u2019re one of those 1 in 4 users that\u2019s spending all their time wilfing and you want to break the habit, how do you get yourself to stop? Use your will power! No seriously, try keeping your searches focused and specific to what you\u2019re looking for, plus setting yourself a time limit is a great idea \u2013 even if it means you have to put an egg timer next to you!<\/span><br \/>\n<span style=\"font-size: 85%; font-family: arial\"><\/span><br \/>\n<span style=\"font-size: 85%; font-family: arial\">But instead of thinking of wilfing as just aimless surfing, maybe it\u2019s really just the way our minds process information. We see something interesting, and follow it up and investigate. So perhaps it\u2019s just an organic process, a way of gathering information and satisfying our curiosity. After all, if you\u2019re in a shop and see something you like, you go over and have a look. Which is what we do on the net, it\u2019s just that there\u2019s so much more choice on the internet than you\u2019d ever find on the high street and that\u2019s exactly why so many of us are out there wilfing!<br \/>\nAnd long may we do so!<\/span><\/p>\n<p><\/span><span style=\"font-size: 85%; font-family: arial\">Regards Catherine Dunn <\/span><br \/>\n<span style=\"font-size: 85%; font-family: arial\">Senior Affiliate Manager<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Come on, confess, are you a wilfer?!Well you\u2019re not alone, according to a survey of more than 2,400 adults conducted by YouGov and sponsored by moneysupermarket.com. Wilfing (or \u201cWhat was I looking for?\u201d) on the internet takes up a huge amount of our time. The YouGov researchers found that 7 out of 10 of the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/posts\/201"}],"collection":[{"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/comments?post=201"}],"version-history":[{"count":0,"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/posts\/201\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/media?parent=201"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/categories?post=201"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/tags?post=201"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}