{"id":281,"date":"2007-11-19T07:53:00","date_gmt":"2007-11-19T12:53:00","guid":{"rendered":"http:\/\/69.80.208.152\/affiliateprogramadvice\/?p=281"},"modified":"2008-02-22T06:16:09","modified_gmt":"2008-02-22T11:16:09","slug":"independent-bingo-article-written-by-affiliateprogramadvicecom","status":"publish","type":"post","link":"http:\/\/www.affiliateprogramadvice.com\/index.php\/2007\/11\/19\/independent-bingo-article-written-by-affiliateprogramadvicecom\/","title":{"rendered":"Independent Bingo Article written by AffiliateProgramAdvice.com"},"content":{"rendered":"

Independent Article written by AffiliateProgramAdvice.com
\nOnline bingo is still a relatively new phenomenon. In fact UK online bingo sites didn\u2019t start emerging until around 2002\/3. But it\u2019s big business \u2013 in fact, it\u2019s a multi billion dollar business! And contrary to popular belief, bingo is a game for all ages! According to recent studies, it\u2019s estimated that around 90% of the weekly online bingo players in the UK are below the age of 50. And if statistics are anything to go by, then it\u2019s particularly loved by women \u2013 with 85% of online players being women! Bingo\u2019s got trendy too! In the UK it\u2019s the most popular leisure activity for women aged between 20 and 25!<\/span>The online bingo market is healthy and booming! According to figures released by Bingoport.co.uk, there has been an 11% increase in daily average player numbers across the board for all the major UK online bingo brands. The introduction of the UK online gaming laws which came into effect on 1st September has helped, what with all the media coverage of the industry! It\u2019s also possible that the smoking ban in the UK which came into effect on 1st July this year has also contributed, after all smokers don\u2019t need to pop out for a quick smoke when they\u2019re playing bingo online at home!<\/p>\n

A recent survey commissioned by St Minver Ltd found that the UK was third behind the US and Japan in a list of countries with the highest propensity playing online bingo. And according to a survey by one of the biggest bingo software providers, Parlay Entertainment, the UK is the fastest growing online market!<\/p>\n

The UK online bingo market has seen lots of big brand names launching bingo games on existing websites, and we\u2019re talking big names like The Sun and the Daily Mirror newspapers, Ladbrokes, Littlewoods, LastMinute.com, plus big TV shows like Coronation Street and Emmerdale! Even the really big online players are after a slice of the action, with Yahoo, Virgin, AOL UK and MSN UK all becoming associated with the UK online bingo market. Gala and Mecca, who dominate land-based bingo in the UK, are now online too! Such is the interest in the UK online bingo market that successful US sites have also started to invest \u2013 sites such as Bingos, BingoMania, and Astro Bingo have all got UK versions of their existing US sites. The expansion of the UK online bingo market can only be good news for players \u2013 with greater variety of online bingo sites, bigger and better promotions to tempt them, and bigger jackpots too as sites start competing for players!<\/p>\n

<\/span>Astrobingo.co.uk<\/span><\/a> is one of the smaller bingo operators in online bingo that has penetrated the UK, they can be seen to be up there along side the big guns who have millions to throw at online and offline advertising. So how have they managed to do this?<\/span>Astrobingo.co.uk has a slightly different emphasis to acquiring new players and the main marketing budget is invested heavily into their affiliate marketing channel. They see their affiliates as the most cost effective route to new player acquisitions. The affiliate program is set up to minimise affiliate fraud and reward hard working affiliates by giving them a financial ownership of their players through residual income, for the life time of their referred players.<\/p>\n

The residual element has been factored into the overall business costs. This is 100% revenue share working at its best. How ever, the road to such a busy and buzzing affiliate program has not come without much attention being paid to large cash back sites, which Astrobingo.co.uk has down sized in recent months. Cash back sites are great for the retail sector but all the referred players are interested in is just getting the free money and their cash back. They have no longevity, deposit once and go, these players will drain any online bingo site that offers a CPA only deal, where by the CPA is higher then the minimum deposit. The commercials, don\u2019t add up in this instance. If you give an affiliate \u00a330 based on a player \u00a310.oo deposit, which you give back \u00a310 to the incentive player, great for the affiliate, great for the player, not so great for the bingo operator. The larger bingo sites like Gala may be able to sustain this as their revenues are not solely dependent on the online bingo sector and can be supported by diverted funds from other channels. Players are becoming more transient, no question about this and the pressure is on for bingo operators to hold on to their players in any enticing way that they can.<\/p>\n

Astrobingo.co.uk already know that affiliates can and do send targeted traffic but they also know that affiliates can be used to send players back. The company currently have an affiliate incentive and player incentive, for affiliates win 7k or a new car. For Players free personal astrology readings, chance to win a holiday for two and a lot more to boot. So the key is winning the hearts and minds of the affiliate community and the players, one feeds off the other.<\/p>\n

AffiliateProgramAdvice.com are delighted to announce that they have won the contract to handle cyberbingo.co.uk<\/span><\/a> affiliate program, more details coming soon. <\/span><\/p>\n

<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Independent Article written by AffiliateProgramAdvice.com Online bingo is still a relatively new phenomenon. In fact UK online bingo sites didn\u2019t start emerging until around 2002\/3. But it\u2019s big business \u2013 in fact, it\u2019s a multi billion dollar business! And contrary to popular belief, bingo is a game for all ages! According to recent studies, it\u2019s […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/posts\/281"}],"collection":[{"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/comments?post=281"}],"version-history":[{"count":0,"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/posts\/281\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/media?parent=281"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/categories?post=281"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/tags?post=281"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}