{"id":4475,"date":"2010-08-27T06:50:46","date_gmt":"2010-08-27T11:50:46","guid":{"rendered":"http:\/\/www.affiliateprogramadvice.com\/?p=4475"},"modified":"2010-08-27T07:02:05","modified_gmt":"2010-08-27T12:02:05","slug":"social-media-marketing-advertising","status":"publish","type":"post","link":"http:\/\/www.affiliateprogramadvice.com\/index.php\/2010\/08\/27\/social-media-marketing-advertising\/","title":{"rendered":"Social Media Marketing &amp; Advertising"},"content":{"rendered":"<p>The world of Social Media is set alight with not one but two amazing venues this September.  The first takes place at <a href=\"http:\/\/socialmediamarketing.co.uk\/socialadvertisinglondon\/\">The Cavendish Centre, London<\/a> on Monday 20th September and delegates wishing to take part in this all day event can now benefit from a special discount of 10% off the ticket price by using the code <strong><a href=\"http:\/\/socialmediamarketing.co.uk\/socialadvertisinglondon\/\">JohnGilbertJupp32<\/a><\/strong>.<\/p>\n<p>This code is valid for both the <a href=\"http:\/\/socialmediamarketing.co.uk\/socialadvertisinglondon\/\"><strong>London<\/strong><\/a> and <a href=\"http:\/\/socialmediamarketing.co.uk\/socialmarketing&amp;advertisingmiami\/\"><strong>Miami<\/strong><\/a> events.<\/p>\n<p>Sponsored by A4U Expo and in association with Social Media Marketing &amp; Advertising, the venue is packed with strategic sessions:<\/p>\n<p>    * Paid, Owned and Earned Media<br \/>\n    * How to Run Effective Social Media Ad Campaigns<br \/>\n    * B2B Advertising: Business Networks<br \/>\n    * Twitter and Promoted Tweets<br \/>\n    * Advertising through Apps<br \/>\n    * Blog Advertising and Sponsored Posts<br \/>\n    * Case Studies and Best Practise Examples<\/p>\n<p>The conference will be fully interactive with presentations, case studies, Q&amp;A sessions and panel discussions. There will also be an Exhibition Area showcasing social media advertising tools and services. The ticket price includes refreshments, lunch and a handbook. There will also be networking drinks at the end of the day. <\/p>\n<p>Presenters shall be:<\/p>\n<p><strong>Cat Williams<\/strong><br \/>\nSocial Marketing Strategy Mindshare Worldwide<br \/>\nCat leads the Social Marketing Strategy function of Mindshare. Formerly of Mediaedge:cia (Australia) and Universal McCann (UK), she has run 100+ consultancy projects spanning B2B, finance, luxury, insurance, FMCG, beverage, healthcare, insurance and automotive.<br \/>\n<strong>Ankur Shah<\/strong><br \/>\nCo-Founder and CEO, Techlightenment<br \/>\nAnkur co-found Techlightenment in 2007 with Gi Fernando. Techlightenment is a data driven, marketing and technology company, specialising in social behaviour. Techlightenment\u2019s Alchemy Social is a powerful advertising management and optimisation technology for social advertising, including Facebook.<br \/>\n<strong>Joshua Rex<\/strong><br \/>\nHead of Strategy and New Business<br \/>\nThis is Open<br \/>\nJosh co-founded This is Open, an innovative agency that specialises in interactive online display advertising formats, including games. Formerly Communications Planning Director, EMEA at Mediaedge:cia, Josh\u2019s clients include Vodafone, Microsoft and Chanel.<br \/>\n<strong>Sarah Wood<\/strong><br \/>\nOperations Director, Unruly Media<br \/>\nSarah co-founded Unruly Media in 2006 and is now responsible for Global Operations. Unruly Media is a leading exponent of viral video seeding and social media video advertising.<br \/>\n<strong>Matt Atkinson<\/strong><br \/>\nGroup CEO, EHS Brann<br \/>\nAn online communications expert with 20 years&#8217; experience, Matt heads up one of the UK&#8217;s largest and most successful digital agencies. His clients include Heinz, Oxfam and the British Heart Foundation.<br \/>\n<strong>Peter Crosby<\/strong><br \/>\nChief Sales Officer, Viadeo<br \/>\nPeter joined Viadeo in 2008 as Director of the UK and Irish subsidiaries. He ran the European division for 15 months and is now Chief Sales Officer responsible for growth and development of B2B revenue lines, including Viadeo\u2019s advertising network.<br \/>\n<strong>Carl Uminski<\/strong><br \/>\nCOO, Somo<br \/>\nCarl is a co-founder of Somo, the innovative, London-based mobile advertising agency. Formerly of Overture and Yahoo, he is a recognised pioneer in the field of mobile technology and business..<br \/>\n<strong>E.J. Garcia<\/strong><br \/>\nDirector of Digital Strategy &#8211; Purple, Rock, Scissors<br \/>\nE.J. is an innovative online marketer who specializing in increasing Return On Investment (ROI) from online marketing budgets. Throughout his career he has had helped leaders in the online education, healthcare, travel and gaming industries enhance their online presence through paid search and Facebook campaigns.<br \/>\n<strong>Chase McMichael<\/strong><br \/>\nCo-Founder &amp; CEO, InfiniGraph.com<br \/>\nChase is a leading veteran in the field of collaboration and marketing intelligence working at JP Morgan-Chase, Oracle and founded several startups. He was awarded the Marketing Sherpa Viral Hall of Fame award and top honors from Ad-Tech deploying advanced social campaigns for F 500 brands. (via video)<br \/>\n<strong>Luke Brynley-Jones<\/strong><br \/>\nDirector, Influence People<br \/>\nHaving developed over 40 online communities over the past 10 years, Luke is one of the UK\u2019s most experienced social media experts. A Co-founder of Influence People and host of Monitoring Social Media, Luke specialises in B2B social media marketing.<\/p>\n<p>This event is a definite must attend event for all who are interested in Social Media and the power of Social Media Marketing.  However it is not the only event because in the United States an alternative venue has been arranged.<\/p>\n<p>Miami Beach, Florida is the location for the <a href=\"http:\/\/socialmediamarketing.co.uk\/socialmarketing&amp;advertisingmiami\/\">Social Media Marketing &amp; Advertising<\/a> event in the USA.  Held at Ronald W Shane Centre in Miami Beach, this event will be an absolute must.  This event is on Thursday 30th September.<\/p>\n<p>Topics covered during the day include:<\/p>\n<p>    * Insights into the Latest High Profile Viral Marketing Campaigns<br \/>\n    * How to Leverage Social Media &amp; Paid Search<br \/>\n    * Location-Based Marketing Tips &amp; Techniques<br \/>\n    * How to Monitor &amp; Manage Social Media via Email<br \/>\n    * How to Create Highly Effective Ad Campaigns<br \/>\n    * Blogger Outreach &amp; Marketing<br \/>\n    * Case Studies and Best Practice Examples<br \/>\n    * Tools and Trends to Watch in 2010<\/p>\n<p>The presenters at this event are:<\/p>\n<p><strong>Mark Schmulen<\/strong><br \/>\nGeneral Manager of Social Media, Constant Contact<br \/>\nMark is responsible for guiding Constant Contact\u2019s social media product strategy and external education efforts. Prior to Constant Contact, Mark served as CEO of NutshellMail, a social media monitoring solution that is now part of Constant Contact\u2019s suite of online marketing tools<br \/>\n<strong>Craig Agranoff<\/strong><br \/>\nCo-founder, Gripd.com<br \/>\nCraig is an entrepreneur and social media consultant, specialising in reputation management and monitoring. His first book Do It Yourself Online Reputation Management was recently published. His second book Checked-In: How To Use Gowalla, Foursquare, and other Geo-Location Applications for Fun and Profit will be published shortly.<br \/>\n<strong>Pierre Zarokian<\/strong><br \/>\nPresedent\/CEO Submit Express.<br \/>\nPierre Zarokian Presedent\/CEO Submit Express. Submit Express was ranked the #1 SEO Firm by Website Magazine in Oct 2009. One of the fastest growing companies in INC 5000 three years in a row in 2007-2009.<br \/>\n<strong>Greg Rollett,<\/strong><br \/>\nChief Marketing Officer, Cognitiv<br \/>\nGreg is a new school Internet Marketer from Orlando, FL. Blending direct response with social media, Greg has been able to provide high return marketing campaigns for Coca-Cola, Miller Lite, Warner Bros, Cash Money Records and others and has been featured on FOX News, ABC News, The Daily Buzz, Mashable, Feed Front Magazine, Smart Business Magazine and many other independent media outlets.<br \/>\n<strong>Murray Newlands<\/strong><br \/>\nDirector, Influence People<br \/>\nA renowned blogger and social media consultant, Murray has an encyclopaedic knowledge of online marketing. A host of the Miami Blog Club, and Co-founder of Influence People, he was recently shortlisted for Affiliate Summit Blogger of the Year.<br \/>\n<strong>Evan Weber<\/strong><br \/>\nFounder, Experience Advertising<br \/>\nIn the Internet marketing industry over 10 years. I have been on the Advertiser, Affiliate, and Agency sides of the Affiliate Marketing space. I am dedicated to providing affiliate marketers knowledge, resources, and tools to become better producers, catering to their needs on a 24\/7 basis. Currently, I am the CEO of a digital agency called Experience Advertising focused on: affiliate program management, social media management, and search management.<br \/>\n<strong>E.J. Garcia<\/strong><br \/>\nDirector of Digital Strategy &#8211; Purple, Rock, Scissors<br \/>\nE.J. is an innovative online marketer who specializing in increasing Return On Investment (ROI) from online marketing budgets. Throughout his career he has had helped leaders in the online education, healthcare, travel and gaming industries enhance their online presence through paid search and Facebook campaigns.<br \/>\n<strong>Chase McMichael<\/strong><br \/>\nCo-Founder &amp; CEO, InfiniGraph.com<br \/>\nChase is a leading veteran in the field of collaboration and marketing intelligence working at JP Morgan-Chase, Oracle and founded several startups. He was awarded the Marketing Sherpa Viral Hall of Fame award and top honors from Ad-Tech deploying advanced social campaigns for F 500 brands. (via video)<br \/>\n<strong>Luke Brynley-Jones<\/strong><br \/>\nDirector, Influence People<br \/>\nHaving developed over 40 online communities over the past 10 years, Luke is one of the UK\u2019s most experienced social media experts. A Co-founder of Influence People and host of Monitoring Social Media, Luke specialises in B2B social media marketing.<\/p>\n<p>These events are brought to you by Murray Newlands and Luke Brynley-Jones.<\/p>\n<p>A renowned blogger and social media consultant, Murray has an encyclopaedic knowledge of online marketing. A host of the London Blog Club, and Co-founder of Influence People, he was recently shortlisted for Affiliate Summit Blogger of the Year. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>The world of Social Media is set alight with not one but two amazing venues this September. The first takes place at The Cavendish Centre, London on Monday 20th September and delegates wishing to take part in this all day event can now benefit from a special discount of 10% off the ticket price by [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[178,1],"tags":[],"_links":{"self":[{"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/posts\/4475"}],"collection":[{"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/comments?post=4475"}],"version-history":[{"count":5,"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/posts\/4475\/revisions"}],"predecessor-version":[{"id":4480,"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/posts\/4475\/revisions\/4480"}],"wp:attachment":[{"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/media?parent=4475"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/categories?post=4475"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/tags?post=4475"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}