{"id":201,"date":"2007-05-31T17:10:00","date_gmt":"2007-05-31T22:10:00","guid":{"rendered":"http:\/\/69.80.208.152\/affiliateprogramadvice\/?p=201"},"modified":"2008-02-21T18:15:05","modified_gmt":"2008-02-21T23:15:05","slug":"are-you-a-wilfer","status":"publish","type":"post","link":"https:\/\/www.affiliateprogramadvice.com\/index.php\/2007\/05\/31\/are-you-a-wilfer\/","title":{"rendered":"Are you a Wilfer"},"content":{"rendered":"

Come on, confess, are you a wilfer?!<\/span>Well you\u00e2\u20ac\u2122re not alone, according to a survey of more than 2,400 adults conducted by YouGov and sponsored by moneysupermarket.com. Wilfing (or \u00e2\u20ac\u0153What was I looking for?\u00e2\u20ac\u009d) on the internet takes up a huge amount of our time. The YouGov researchers found that 7 out of 10 of the UK\u00e2\u20ac\u2122s 33.7m internet users admit to wilfing. And that\u00e2\u20ac\u2122s both at work and at home. While 1 in 4 users spent nearly a third of their time on the internet wilfing! But hopefully not just while at work!
\n<\/span>
\nInterestingly, it\u00e2\u20ac\u2122s an age thing; with the over 55s 3 x less likely to wilf than the under 25s. And I\u00e2\u20ac\u02dcm afraid it\u00e2\u20ac\u2122s also a gender thing too guys! Yep, you\u00e2\u20ac\u2122re more likely to wilf than us girls! Of course you might call it research, but we know it\u00e2\u20ac\u2122s really wilfing! But seriously, the internet is packed so full of information and there\u00e2\u20ac\u2122s so much choice out there, it\u00e2\u20ac\u2122s no wonder we find it so distracting.<\/span>
\n<\/span>
\nWell of course wilfing is great news for internet marketing! (Although not so great if you find yourself wilfing too much!) It\u00e2\u20ac\u2122s estimated that UK web users spend an average of two days a month wilfing. So what better way to catch their attention than with internet advertising? It shows that affiliate marketing works, because surfing the net and clicking on what we find interesting is the way we browse the web \u00e2\u20ac\u201c and 7 out of 10 of us can\u00e2\u20ac\u2122t be wrong! The researchers at YouGov found that the kinds of website most likely to cause us to wilf are shopping, news and travel sites. So more good news for affiliates! Not only are we wilfing but we\u00e2\u20ac\u2122re also in the mood to buy and we\u00e2\u20ac\u2122re loving those online ads!<\/span>
\n<\/span>
\nNow if you\u00e2\u20ac\u2122re one of those 1 in 4 users that\u00e2\u20ac\u2122s spending all their time wilfing and you want to break the habit, how do you get yourself to stop? Use your will power! No seriously, try keeping your searches focused and specific to what you\u00e2\u20ac\u2122re looking for, plus setting yourself a time limit is a great idea \u00e2\u20ac\u201c even if it means you have to put an egg timer next to you!<\/span>
\n<\/span>
\nBut instead of thinking of wilfing as just aimless surfing, maybe it\u00e2\u20ac\u2122s really just the way our minds process information. We see something interesting, and follow it up and investigate. So perhaps it\u00e2\u20ac\u2122s just an organic process, a way of gathering information and satisfying our curiosity. After all, if you\u00e2\u20ac\u2122re in a shop and see something you like, you go over and have a look. Which is what we do on the net, it\u00e2\u20ac\u2122s just that there\u00e2\u20ac\u2122s so much more choice on the internet than you\u00e2\u20ac\u2122d ever find on the high street and that\u00e2\u20ac\u2122s exactly why so many of us are out there wilfing!
\nAnd long may we do so!<\/span><\/p>\n

<\/span>Regards Catherine Dunn <\/span>
\nSenior Affiliate Manager<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Come on, confess, are you a wilfer?!Well you\u00e2\u20ac\u2122re not alone, according to a survey of more than 2,400 adults conducted by YouGov and sponsored by moneysupermarket.com. Wilfing (or \u00e2\u20ac\u0153What was I looking for?\u00e2\u20ac\u009d) on the internet takes up a huge amount of our time. The YouGov researchers found that 7 out of 10 of the […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/posts\/201"}],"collection":[{"href":"https:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/comments?post=201"}],"version-history":[{"count":0,"href":"https:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/posts\/201\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/media?parent=201"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/categories?post=201"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/tags?post=201"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}