{"id":353,"date":"2008-04-21T13:19:53","date_gmt":"2008-04-21T18:19:53","guid":{"rendered":"http:\/\/www.affiliateprogramadvice.com\/?p=353"},"modified":"2008-04-21T13:19:53","modified_gmt":"2008-04-21T18:19:53","slug":"bad-boy-signs-the-ufcs-machida","status":"publish","type":"post","link":"https:\/\/www.affiliateprogramadvice.com\/index.php\/2008\/04\/21\/bad-boy-signs-the-ufcs-machida\/","title":{"rendered":"Bad Boy Signs the UFC&#8217;s Machida"},"content":{"rendered":"<p><em>Press release<\/em><br \/>\nBad Boy apparel announced that beginning this year they will be focusing their U.S. product and marketing efforts on the sport of MMA, and they also announced a multi-year sponsorship relationship with Brazilian fighter Lyoto &#8220;The Dragon&#8221; Machida.<\/p>\n<p>&#8220;We&#8217;ve been developing innovative, performance-quality MMA products for the international marketplace for nearly 15 years,&#8221; said Robin Offner, CEO of Bad Boy. &#8220;We&#8217;re excited for the opportunity to bring that knowledge and experience to the growing U.S. MMA market.&#8221;<\/p>\n<p>The Bad Boy brand has been involved with MMA since the early 1990s, developing high-quality products and sponsoring legendary fighters such as Rickson Gracie, Wallid Ismael, Vitor Belfort, Antonio Rodrigo &#8220;Minotauro&#8221; Nogueira to name a few.<\/p>\n<p>Lyoto Machida will first don the legendary Bad Boy fight shorts in his much-anticipated fight against Tito Ortiz on May 24th in Las Vegas, NV.<\/p>\n<p>&#8220;Lyoto is a natural choice for us as we re-enter the U.S. market,&#8221; said Offner. &#8220;Similar to the Bad Boy brand, Lyoto is extremely well known in Brazil and Japan and a rising star here in the U.S. Lyoto exemplifies the type of MMA athlete with whom we want Bad Boy to be associated. He is more than a great fighter; he is a great role model and a genuinely good person. We are proud to have Lyoto represent the Bad Boy brand.&#8221;<\/p>\n<p>Lyoto&#8217;s relationship with Bad Boy is said to be broad in scope and encompassing everything from traditional spokesperson responsibilities, to providing input on product design and development. &#8220;I have known Bad Boy for many years&#8221;, said Machida. &#8220;The best fighters in the world have always worn Bad Boy. I am proud to be associated with them and look forward to a long and successful relationship.&#8221;<\/p>\n<p>The new Bad Boy line of MMA products is scheduled to be available in mid-April 2008 and will include high-end Gi&#8217;s, fight shorts, rash guards, and casual apparel items. The line will initially only be available on Bad Boy&#8217;s website, but then will slowly roll-out to better fight retailers by mid-summer\u00a0(<em>source<\/em>) <a href=\"http:\/\/www.ultimategrapplingmag.com\">UltimateGrapplingMag<\/a><a href=\"http:\/\/www.badboy.com\"> <\/a><\/p>\n<p><a href=\"http:\/\/www.badboymma.com\">BadboyMMA.com<\/a> Affiliate program&#8217;s launch is imminent.<br \/>\nWe are just putting the final ts &amp; cs together, sorting out data feeds and banners and we are almost there.<\/p>\n<p>The <a href=\"http:\/\/www.badboymma.com\">BadBoyMMA.com<\/a> Affiliate Program will be on <a href=\"http:\/\/www.shareasale.com\">Shareasale.com<\/a><br \/>\nCommission will be 15% on all referred sales and cookie date of 90 days.<br \/>\nOpen PPC policy to begin with and will review after six months.<\/p>\n<p>You get a dedicated affiliate manager and we will be providing copy, tips, news, reviews and just about all the tools you will need.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Press release Bad Boy apparel announced that beginning this year they will be focusing their U.S. product and marketing efforts on the sport of MMA, and they also announced a multi-year sponsorship relationship with Brazilian fighter Lyoto &#8220;The Dragon&#8221; Machida. &#8220;We&#8217;ve been developing innovative, performance-quality MMA products for the international marketplace for nearly 15 years,&#8221; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[182,174],"tags":[308,310,309],"_links":{"self":[{"href":"https:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/posts\/353"}],"collection":[{"href":"https:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/comments?post=353"}],"version-history":[{"count":0,"href":"https:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/posts\/353\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/media?parent=353"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/categories?post=353"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.affiliateprogramadvice.com\/index.php\/wp-json\/wp\/v2\/tags?post=353"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}