Merchant Tips
CityChicOnline New in and Affiliate Tips
New in “Summer Lovin” As the warmer weather arrives it’s time to promote shorts, tanks and t-shirts, strappy dresses and swimwear. You can send your visitors directly to the category of Summer Lovin http://www.citychiconline.com/index.php/new-in/summer-lovin.html?p=2 Best sellers Rockerbilly shorts http://www.citychiconline.com/index.php/new-in/summer-lovin/rockerbilly-short.html $54.00 with free shipping Coral Dream top http://www.citychiconline.com/index.php/new-in/summer-lovin/coral-dream-top-coral-dream-xs.html $48.00 Free shipping Strappy Ruffle Top […]
More about CityChicOnline.com
CityChicOnline.com originates in Australia and over there, they are a top name brand for the plus size fashion sector. When CityChicOnline.com wanted to break into the US Market, one of the considerations we had to think about was how does an unknown brand compete with established brands here in the US where offline advertising is […]
Rakuten LinkShare Symposium New York June 25th & 26th
Rakuten LinkShare Symposium New York Where: At the iconic Waldorf Astoria Hotel and see the Rakuten LinkShare Network come to life! Who is this for? Rakuten LinkShare Symposium events is the premier gathering place for online performance marketing leaders. Attendees have included hundreds of executives from top companies doing business online, representatives from leading and […]
Rewarding Affiliates With Cookies
The pros and cons of apportioning a long cookie date to affiliates has been the subject of many discussions over the years and I remember a very good post written by Matt Woods owner of A4uforum.co.uk A few years ago (Matt if you are looking in, I would love to read that post again) Matt […]
Snap shots Affiliate Marketing US Bench Market Report
Survey was conducted by Affiliatebenchmarks.com A division of www.Netx.com July 2011. Methodology “AffliateBenchmarks™ reached out to a broad array of affiliate networks for recruitment support. In addition, some of the most prominent advertisers and industry news sources in this medium also assisted in recruitment to ensure a diverse pool of respondents. These various promoters helped […]
Global Cotton Costs Cause Marketing Woes
The uncertainty in the global clothing and fashion sectors has been exacerbated by the rapid rise in the price of Cotton. Global Cotton prices have surged to a 15 year high, rising 54% in real terms. This has caused a profound contraction on profitability for many clothing retailers. It is due to a number of […]
How many networks should a merchant use?
How many networks should a merchant use was a question asked in the “Affiliate Marketing – A Buyer Guide 2010” Even before the economic sharp intake of breath, I said that merchants should think about joining two affiliate networks. One of reasons, I stated back in the day, has proven to be correct which was […]
Affiliate Marketing – A buyers guide published
Econsultancy estimates that UK affiliate marketing will drive £4.62 billion in online sales during 2010, a 12% increase on 2009 when the sector was responsible for £4.13 billion in e-commerce sales. Affiliate marketing makes up 8% of this figure which is down 2% 2009 from 10% in 2008. (source e-consultancy.com) But can we attribute this […]